Untapped: Palette Design System

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Untapped: Palette Design System

A comprehensive design system for Untapped to support a rebranding effort

Untapped: Palette Design System

A comprehensive design system for Untapped to support a rebranding effort

Untapped: Palette Design System

A comprehensive design system for Untapped to support a rebranding effort

Untapped: Palette Design System

A comprehensive design system for Untapped to support a rebranding effort

Design Systems

Creative Direction

Untapped connects early-career talent with tech job opportunities, where recruiters post positions and job seekers create profiles to apply to jobs and browse company events. Following their $50M Series C funding, Untapped planned market expansion beyond their initial success with university students and recent graduates.

The company hired Pentagram for a rebrand with new colors, typography, and visual elements, which created an opportunity to develop a comprehensive design system that would ensure consistency across the product while addressing existing design debt.

More on this case study coming soon.

Activities

UI Design, Component Design, Documentation

Activities

UI Design, Component Design, Documentation

Activities

UI Design, Component Design, Documentation

Timeline

6 months (part-time)

Timeline

6 months (part-time)

Timeline

6 months (part-time)

Team

Gabby Manotoc (Designer)

Edgar Vargas (Designer)

Sarah Gorman (Designer)

Team

Gabby Manotoc (Designer)

Edgar Vargas (Designer)

Sarah Gorman (Designer)

Team

Gabby Manotoc (Designer)

Edgar Vargas (Designer)

Sarah Gorman (Designer)

Company Type

B2B

B2C

Marketplace

Series C

Company Type

B2B

B2C

Marketplace

Recruiting

Series C

Company Type

B2B

B2C

Marketplace

Series C

Company Type

B2B

B2C

Marketplace

Series C

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© Courtney Sabo, 2025